Join the 2019 Spring Flooding Campaign

Help your community prepare for unpredictable spring flooding before it's too late.

To raise awareness about the risks of spring flooding and encourage residents to purchase a flood insurance policy to protect the life they’ve built, FEMA’s National Flood Insurance Program (NFIP) is partnering with communities to launch the Spring Flooding marketing campaign.

The Spring Flooding campaign extends across the Midwest and the South and will run from February to April when demand for flood insurance in these areas peaks.

We need your help! In coordination with NFIP paid and earned media marketing efforts, we are calling on community leaders to spread the word with easy-to-use campaign resources found on this page.

Spread the word about the importance of purchasing flood insurance now before a devastating flood occurs. The materials below should be used throughout the February-April campaign, being mindful of sensitivities in your area if a flooding event is imminent or a community is recovering from a recent storm.

Key Dates

  • February 19: Launch of first Spring Flooding campaign paid media
  • March 18:Launch of additional Spring Flooding campaign paid media, earned media, and agent outreach
  • April 22:End of Spring Flooding campaign